Campaign video with Yohji Yamamoto
For the French Open 2015, adidas launched its first collection developed in collaboration with another of its labels: Y3 under the leadership of Yohji Yamamoto. Here we show our campaign video in which the designer himself talks about his design inspiration.
Game, set, match - adidas has been making its mark in tennis for more than 60 years. What most connects the brand to the sport are the sponsorships with top athletes such as Stan Smith, Steffi Graf, and Angelique Kerber. Since 20xx, we have supported adidas Tennis as the lead agency for social media activations and 360°campaigns.