Sprache

How to package a fairytale landscape

How can you provide the clear information about the package content while at the same time inspiring children to take a journey into their own world of fantasy? We dipped realistic landscapes into the fabulous fairytale magic on 10 different packaging designs for the "Fairies" series. Besides the classic square packaging, we developed special packaging with a punched out bow for smaller sales units. For the catalog, we designed a double-page spread that combines all sales units into a large imaginary play scene.

CLIENT

geobra Brandstätter Stiftung & Co. KG

PROJECT

Packaging Playmobil Feenwelt

SERVICES

Concept
Design
Concept of photography
Packaging
Catalogue page design